Services

Website Analysis

Manual and automated tools will be used to assess your current maturity. Benchmarking will also be completed against competitors.

Keyword Research

Keyword research will be undertaken to understand terms and phrases of interest. We will strive to identify "hidden gems".

Search Engine Optimization

A cycle of measurement and optimization will be undertaken to improve your search engine rankings for text and video.

Partnerships

We facilitate co-operation among our clients to identify non-conflicting reciprocal arrangements that can benefit both parties.

Automated Alerts Service

KPI targets will be set and periodic reporting will be established to measure results and provide automated progress alerts.

Ecommerce Niche

SEO strategies don't apply to Google exclusively. We can help you improve your rank/presence on a number of online platforms.

Approach

On-page SEO

On-page SEO is the first and easiest step. The elements of this domain are within your control, so it's quick and easy to identify and implement required changes. Sometimes it's smarter to make incremental changes and undertake a "cause and effect" testing strategy. Key areas of focus include:

  • Keywords and written content
  • Social media integration
  • Design responsiveness
  • Linking strategies
  • Use of multimedia (including videos)

Off-page SEO

In this phase, we analyze the links that directing traffic to your page(s) from elsewhere on the internet. The number and "quality" of backlinks determine your ability to build trust in the eyes of Google and other search engines.

Offsite SEO will also involve scoring the effectiveness of your competitors

Competitor A

74%

Competitor B

59%

Competitor C

99%

Technical SEO

Responsive Design: The responsiveness of your design is crucial. Your code must meet usability and coding standards. A strong approach here will generally contribute to the satisfaction of search engines and users in unison.

Optimal Backend: It's important to examine the backend of your website to assess infrastructure elements such as server location and response times. Search engines will take your site more seriously when these elements are in order.

CONTACT US

Get in touch today to talk about your online strategy.
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